We merged all of their existing printed comms channels together, creating hub – a lively, readable and informative magazine in a pocket-sized format and also available on-line. In a crowded market with huge competition for time and attention we gave hub the quality and ‘must read’ values of a news-stand publication.

An award winning approach ensures hub delivers an overview of the whole RBS Manufacturing Division, its people, plans, change activity and objectives; aiding the readers’ understanding of wider strategic goals and their role in helping to deliver them.